To strengthen product knowledge and enhance the professional capabilities of our frontline teams, Yiwei Auto recently held a two-day training program at its Suizhou manufacturing base in Hubei, China. Sales and after-sales teams came together for hands-on learning through factory tours, expert-led sessions, and on-vehicle demonstrations, gaining a deeper understanding of our products and how to better communicate their key strengths and value to customers.
Part 1. On the Production Floor: Seeing Our Manufacturing Strength Firsthand
On the morning of October 9, Yiwei Auto Deputy General Manager Yuan Feng led the team on a tour of the new and existing production facilities. From component processing to complete vehicle assembly, participants got a firsthand look at Yiwei Auto’s manufacturing processes and standardized production management.
Seeing each stage of vehicle production up close gave the team a clearer understanding of our manufacturing processes and quality control standards. Knowing how our vehicles are built helps us explain their quality and value to customers with greater confidence.
After the factory tour, Deputy General Manager Yuan Feng led a session reviewing performance in the first three quarters and outlining priorities for the fourth quarter. Drawing on real frontline business experience, the session addressed past challenges and clarified future goals, helping the team deliver more consistent, clear, and professional support to customers.
Part 2. Building Product Knowledge Through Diverse Training Sessions
The training continued that afternoon with a session led by the Marketing Department on social media fundamentals, covering content creation and how to showcase products more effectively to reach a wider audience.
Yiwei Auto Product Manager Cheng Kui then delivered an in-depth session on key product features, core vehicle performance, and competitive advantages. The session helped frontline teams better identify product strengths and explain their value to customers in a clear and practical way.
Cheng Kui also led the team to the vehicle display area for hands-on demonstrations. By connecting classroom theory with real vehicles, he made key product features easier to understand and helped the team gain a deeper, more practical understanding of our products.
Part 3. Applying Technology to Enhance Customer Service
On the second day, the training focused on smart vehicle technology and after-sales support, covering different stages of vehicle use. Dr. Xu delivered a session on vehicle intelligence systems, helping the team build a stronger understanding of smart technologies. Wang Tao, Head of After-Sales Service, then covered operating guidelines for new energy special-purpose vehicles, common troubleshooting methods, and product warranty policies.
The training was closely aligned with customers’ everyday needs, helping the sales team better understand vehicle operation and warranty policies. From pre-sales consultations to after-sales support, this knowledge will enable the team to provide practical guidance, respond to customer questions more effectively, and deliver a better overall service experience.
Part 4. Committed to Professional Service, Built on Customer Trust
Our products are the foundation, and our service is what connects us with our customers. This training was designed to strengthen our frontline sales team's product knowledge and build the professional skills needed to better serve customers.
At Yiwei Auto, we believe that better products go hand in hand with better service. We remain committed to improving both, earning our customers' trust through reliable products and professional support. Together with our partners, we look forward to exploring more applications for new energy special-purpose vehicles.
After the training, team members will return to their respective markets and put what they have learned into practice. Yiwei Auto will continue to invest in specialized training and team development, striving to deliver better products and services to customers.
Post time: Oct-12-2026
